January 17, 2025 - 08:48

The U.S. Department of Education has issued a memo addressing the intersection of Title IX and revenue-sharing payments related to Name, Image, and Likeness (NIL) agreements. This guidance aims to clarify the obligations of educational institutions regarding how these payments are structured and distributed.
The memo emphasizes that any revenue-sharing arrangements must comply with Title IX regulations, which mandate gender equity in educational programs and activities, including athletics. This clarification comes as colleges and universities navigate the complexities of NIL deals, which have gained significant traction in recent years.
By establishing these parameters, the Department of Education seeks to ensure that all student-athletes, regardless of gender, receive equitable treatment when it comes to financial opportunities. This development is particularly important as institutions look to attract and retain talent in an increasingly competitive landscape for college athletics. The memo underscores the commitment to uphold Title IX principles while adapting to the evolving landscape of collegiate sports.
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